by Ron M. on August 25, 2010
How to Become a Better MLM Downline Builder Through Understanding Your Single Most Important Role as An Upline. Plus, How to Create an Empowering Relationship Between Yourself and Downline
As a network marketer, do you often feel a sense of anxiety towards becoming an expert mlm downline builder and improve your network marketing recruiting?
We’re often taught that in order to add new reps to our downline (or retain our current reps); we need to be an expert. This puts a lot of unnecessary pressure on us.
Although developing a broad knowledge base towards network marketing success skills is necessary, it doesn’t mean you can’t see success without that “expert” status.
The fact is, experience is one of the necessary components you need in order to become an expert. And experience takes time.
If you’re new to the business, you may be lacking in the “experience” area. However, don’t let that deter you.
You can become a great mlm downline builder simply by guiding your prospects and downlines to the proper resources to help them. This can be done even without being extremely experienced in MLM marketing.
You don’t have to be completely proficient in every process and requiring that of yourself will only further your anxiety and nervousness.
Allow me to present to you a “caretaker” type approach to network marketing downline coaching and retention. I’ll outline how to become an excellent mlm downline builder by understand what your main job as an upline is.
Your Single Most Important Job as an Upline (Hint: It’s not about being an Expert)
Your single most important job as an upline is to “guide” your downlines to the proper resources that will help them find the answer they are looking for.
You want them to be involved in the problem-solving process as much as possible. Help them feel empowered to find a solution on their own.
This is similar to teaching someone how to fish rather that giving them a fish.
The most successful mlm downline builders make personal development and training a constant practice. Hopefully, you have some resources in place for helping your downline member solve their challenges.
I suggest investing some effort into different network marketing training programs. That way you’ll know of trainings you can suggest for your team along with conducting your own.
However, there will be times when your mlm downline has reviewed the proper training resources, sought solutions on their own, and still isn’t able to make any progress.
This is where you also need step in and help…
Pulling from your own experiences, you’ll oftentimes be able to give them something else to “try.”
This whole “mlm downline builder” business is largely based on trial and error.
Yes, there are scientifically proven techniques that have been proven to work but that’s not what we’re talking about. This is about helping your marketers find resources to help them with their problems they haven’t been able to solve with just the basics.
There will also be times when your downline has a question that you can’t answer. This is why it’s so important to be plugged into a support group of leaders you can pull knowledge from.
How to Ensure You Point Them in the Right Direction
Let me ask you a question…
What’s the most important tool in the mlm downline builder tool chest? Is it a call guide, the internet, or leads?
The answer is none of the above.
Questions are bar-none the most important tools in the trade of an mlm donwline builder. Not only for prospecting but also downline retention and coaching.
Questions help us identify our downlines’ wants and misunderstandings and help us clarify processes. Therefore, before you can guide your downline in the right direction, you need to understand what it is they’re asking.
Do your best to ask to ask a few clarifying questions related to the situation their experiencing.
Things such as:
-What have you tried before and how did it turn out?
-Tell me what’s frustrating you about_______?”
Questions show your team members that you care about them and want to understand what makes them tick.
It also ensures the communication between you and your mlm network marketing downline is clear. Clear communication will motivate your people.
Asking questions and pointing your downline in the right direction is one of the most important things you can do to become a successful upline.
Doing so will teach you to become a better mlm downline builder through independence a improve your communications skills. I’m confident that if you apply what you’ve learned here today you’ll feel less anxiety towards being a leader.